Package your website's images, the static pixels that they are, into data-connected layers of interactivity. Present data in context. Tell better stories. Engage users longer.
Draw a user's attention
Image Interactive adds layers on top of images to draw a user's attention towards specific parts of the image. When a user interacts with the image an action occurs like the display of: an overlay with drilldown information and detailed images; a demonstration video; or an interactive data chart.
Order and navigate
Once layers are added above an image and interactive elements are added to a layer, one or more layouts are used to provide order to and navigation between multiple images. Layouts can fill up the screen or can be embedded with other content on a web page.
Cause [an event] to happen
Interactive elements are embedded onto layers above any image. Radiant dots, for example, draw a user's attention to key stops along the route of a road trip. Clicking or tapping on a radiant dot displays an overlay with information about the stop and a drilldown image of the stop.
Adaptive, interactive image planning
With the prevalance of touch-based devices users have become accustomed to interacting with all parts of a screen. Users cannot interact with images, hoewever, as they are simply rendered as static pixels.
See embedded interactive maps.
Interactive content development
To cause something to happen when a user interacts with an image a website must take extra steps to add elements of interactivity above an image. Image Interactive simplifies the process with interactive layers and layouts.
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